Graphic Design, Branding, Marketing
Project Background
Trail Towns Central Ohio is a new initiative created in partnership with the Mid-Ohio Regional Planning Commission (MORPC), Central Ohio Greenways (COG), and participating communities. This initiative aims to designate and promote communities that offer well-connected trail networks, supportive businesses, and vibrant environments for both residents and visitors. The goal is to enhance access to and grow the trail system across Central Ohio, encouraging hiking and biking as key activities.
My role in this project is to develop the branding for Trail Towns Central Ohio, bringing the identity of this program to life and symbolizing the trail communities that meet specific criteria. This branding effort will help communicate the vision and goals of Trail Towns, contributing to the overall growth and success of the region’s trail network.