Project Background

MORPC’s Central Ohio Passenger Rail Committee brings mayors, planners, community leaders, and regional advocates together around one shared goal: moving passenger rail forward in Central Ohio. As both an advisory body and public resource, COPRC helps guide planning, align resources, and keep communities informed as the region prepares for future rail service.

For the identity, I focused on building trust before the first train arrives. The brand system is clear, civic, and forward-looking, giving COPRC a recognizable presence across public updates, presentations, planning materials, and community outreach. The result positions the committee as both a driver of progress and a dependable source of answers—helping people understand where passenger rail is headed and how it can better connect Central Ohio.